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The Ultimate in Fitness Marketing, Personal Trainer

Promotions, Sales Strategies and Business Management!!

 



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Recent articles

  Show Them You Care Referral Letter

A great seasonal Referral Letter.  Mail to all 3 of your lists, Active Clients, Inactive Clients, SBA's and friends and family members. 
  OPEN THE DOOR Referral Letter

This is a great letter to use for generating more referrals into your fitness business. 

Send this letter out 4 times a year. 
  Bootcamp Letter
Oct 12, 2009

Here's a great letter to mail out to all bootcamp clients BEFORE the end of the camp.  It converts them into one-on-one session clients. 

  CEO TRAINING: They're Your Employees, Not Your Friends!

As The CEO Of Your Fitness Business....

Your Must Earn The Respect Of ALL Your Employees!  

 
  AUGUST TRAINING SPECIAL
Here's a great letter to send all INACTIVE Clients during the month of August.  It's a great way to stimulate business going into the fall season!!
  STEP 6: Spend Time Cultivating & Improving Your Skills!!

This goes without saying, but EVERY fitness business professional needs to spend time not only improving their training skills, but also improving their business skills!!
  CEO TRAINING: Know Your Business Numbers!

There's Nothing Sexy About Knowing Your Numbers, But It's Just GOOD OL' FASHIONED BUSINESS!!
  STEP 5: YOU MUST DELEGATE!!
You want to have a larger fitness business?  You want to train more clients?  You want to get more things done and STILL have a life?  You MUST learn how to delegate AS MUCH of your work and responsibility as possible!!
  CEO Training: BE UNREASONABLE!!
Everyone wants to be the Fair & Nice guy when managing their employees, but being FAIR & REASONABLE in business creates the biggest downfalls!!
  STEP 4: Implementation; How Fast Can You Get It DONE!!
The 4th Step In Creating A Six Figure Fitness Business Is Implementation or HOW FAST CAN YOU GET IT DONE!!
 
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